The rise and short-lived fall of the Empower Network blog platform
On October 31, 2011, David Wood and David Sharpe launched Empower Network, the newest internet marketing product to hit the internet network marketing universe. Without question, this launch was gigantic and successful. Truth be told, the reception was so positive, the nearly 10,000 members Empower Network attracted in its first 30 days completely over-taxed the system.
That is right, the whole system crashed and shut down for five-days—three weeks after launch. The founders then had to scramble and scale their back-end at a crazy pace to house the demand. Refreshingly, both Davids will tell you they were caught by surprise and completely unprepared. They were expecting 1,500 members by end of 2011. They never imagined they’d be on pace to reel in 20,000 members in the same time-frame.
But is the buzz on Empower Network beginning to die down now that the first round of early adopters have jumped on the bandwagon and made a good chunk of money (did I tell you it pays 100% passive commissions to referring members)? Read on as I share my thoughts on why I believe this is a tool that’s going to be successful and rewarding for many of us long-term.
First things first, what is Empower Network
As predicted, there are tons of articles and blog posts on the Empower Network blogging platform. You can read a more extensive review on Empower Network here if you wish. For brevity’s sake, I’ll just give you a fast overview here.
The Empower Network blog platform is a turn-key blogging system designed to help internet marketers start and succeed with content marketing. So far as internet marketing systems go, David Wood built an empire through content marketing. He used article marketing and a crappy blog to generate a five-figure monthly income within 90 days. He is now an iconic figure in the networking realm.
David knows how hard and time consuming it was to pull that off. But, when you are homeless and living in a car, you are probably very motivated to do whatever it takes. And even then, attaining that feat is rare.
So, in a stroke of brilliance, both David Wood and David Sharpe decided to build a platform that takes away the technical learning curve from blogging and incorporates the critical SEO elements necessary to market successfully with content. The end result a product that unquestionably gives the newbie internet marketing hopeful an edge. It helps anyone who uses the tool properly rank for keywords at a seriously quicker pace. I’s also a hot product with big demand, and a progressive 100% commission affiliate marketing program that’s creating pretty substantial residual income for a large number of individuals in record time.
But is Empower Network another splash-and-done product?
I don’t believe so. In my opinion content is king. During the 6 months I neglected one of my blogs, never posting even a single article after June 24, 2011, I still managed 100+ visitors each day and a page rank of 2. During that period of time I also generated a few hundred auto-pilot leads and I really sold products on autopilot regardless of a bad e-mail marketing funnel.
Let’s say it again. Content is king.
Having said that , there is no question I have heard less buzz on Empower Network as of late. Actually I stopped seeing Facebook pay per click advertisements altogether (although that might be as a result of the Facebook ad compliance team). To me, this is all standard protocol as far as product launches are concerned.
What I really think is that now that the shiny-new-toy syndrome is wearing off, folks are going to have to get crafty on how they market Empower Network’s blogging platform. Those that do and actually use it, will not only leverage a potent content syndication tool that will help them drive traffic and produce more business leads, they will also earn pretty good cash as well.
In fact , it’s pretty clear that the 100% commission structure is a big hit and enables even the most inexperienced marketer to earn more income than they might otherwise be able to on their own. And let’s be real. For many people, the means to earn cash is, at this time, the biggest draw to Empower Network.
But, once you understand how effective the platform is at driving traffic and creating leads, I believe it’ll transcend the lucrative compensation model and the huge buzz it’s generated all over the internet air waves. In other words, I would recommend you try Empower Network for what it will do for your online marketing career first. Then, while you’re at it, share the product with others and enjoy a simple and legitimate strategy to earn ongoing income along the way.